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Privacy policy

Last updated 4 October 2026

About this policy

This policy explains how CreativeWorks International ("CreativeWorks", "we", "us") collects, uses, discloses and protects personal information. We are based in Sydney, Australia, and handle personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). Where we deal with individuals in other countries, we also respect the privacy rights available to them under applicable local law, such as the EU and UK General Data Protection Regulation.

Information we collect

Information you give us: when you email us or engage our services, we collect what you choose to share, such as your name, organisation, role, email address, phone number and the details of your enquiry or project.

Information collected automatically: when you visit this website, our hosting and analytics providers collect limited technical information, such as pages viewed, referring site, approximate location derived from your IP address, browser and device type. Our website analytics are cookie-free and do not identify you personally.

Information from others: we may receive business contact details from people who refer you to us or from publicly available professional sources.

We do not intentionally collect sensitive information, and this website is not directed at children.

How we use personal information

We use personal information to respond to enquiries, prepare proposals, deliver and support the services you engage us for, manage our client relationships, improve this website, meet our legal and accounting obligations, and protect our systems. We do not sell personal information, and we only send marketing communications where the law allows; you can opt out at any time.

Cookies and analytics

This website does not use advertising or tracking cookies. We use privacy-focused, cookie-free analytics to understand aggregate visits. Our hosting provider may use strictly necessary technical measures to deliver and secure the site.

Disclosure

We disclose personal information only where needed for the purposes above: to service providers that host our website, email and business systems (bound by confidentiality and security obligations), to professional advisers, to related entities such as our applied AI practice AI X Consulting where you have asked us to involve them, or where required or authorised by law.

Overseas disclosure

Some of our service providers store or process information outside Australia, including in the United States and other countries where cloud infrastructure is located. We take reasonable steps to ensure these providers handle personal information consistently with the APPs.

Security and retention

We take reasonable steps to protect personal information from misuse, interference, loss and unauthorised access, modification or disclosure, including access controls and encryption in transit. We keep personal information only as long as needed for the purposes it was collected for, or as required by law, and then delete or de-identify it.

Access, correction and your rights

You may ask to access the personal information we hold about you, ask us to correct it, or, where applicable law gives you the right, ask us to delete or restrict its use. We will respond within a reasonable period, usually 30 days. We may need to verify your identity before acting on a request.

Complaints

If you have a concern about how we have handled your personal information, please contact us first and we will respond within 30 days. If you are not satisfied, you may complain to the Office of the Australian Information Commissioner (oaic.gov.au), or to the data protection authority in your country.

Contact and changes

You can contact us about privacy through our contact page. We may update this policy from time to time; the current version is always published on this page.